Local SEO • Real Estate
BrickHouse Realty
Client: BrickHouse Realty
12 TermsLocal Pack #1
+280%Lead Increase
4.9★Google Rating
130+New Reviews
The Challenge
BrickHouse Realty had 12 agents but zero presence in Google Local Pack. Their Google Business Profile was unclaimed and incomplete. Competitors dominated local search for 'real estate agent' and related terms in their service area.
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Our Strategy
- 1Claimed, verified, and fully optimized Google Business Profile with accurate NAP, categories, and attributes.
- 2Built 65+ high-quality local citations on authoritative directories with consistent NAP data.
- 3Implemented a review generation system that increased reviews from 3 to 120+ in 4 months.
- 4Created localized content targeting neighborhood-specific keywords and landmarks.
The Results
- #1 in Google Local Pack for 12 high-value terms
- 280% increase in leads from Google Search
- 130+ Google reviews with 4.9★ average rating
- 190% increase in direction requests
- 3 new offices opened based on local search data
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